Trusted Branding, Marketing & PR Services
For Washington, DC
Digital Creative Services
Deliver creative and content experiences that command attention, motivate action, delight prospects and clients, establish relationships, and ignite opportunities. From corporate capabilities videos to slick marketing collateral and advertising, our stellar creative team is ready to support you.
Marketing Strategy & Planning
Strategic market positioning and messaging require more than just creative thinking. It enables you to describe precisely how your product or service is distinctive and why it provides clients with more significant value than the competitors. Establishing a differentiated perspective allows you to win your audience over.
If you want to get a PR message across, you have to use suitable media and own a unique story that the media will find compelling. We have the expertise and experience to disseminate and distribute your message in various ways, wherever your business or technical buyers seek information.
Your brand messaging is all about making real connections between people that matter. We help you turn complicated jargon into messages your target audience can understand and relate to. This creates a brand voice that carries your story through words, images, and technology.
Using our expertise, we help you create engaging content like case studies, user scenarios, and thought leadership white papers, that will draw in, convert and educate your prospects and clients and help construct content engines that drive growth.
Website Design & Dev
Your website is the hub of your digital marketing activities, so it must be visually appealing, brand-consistent, evident in its messaging, and filled with exciting content. Our award-winning websites result from hands-on experience and industry best practices.
Engage and connect with potential clients in an increasingly digital environment in their medium of choice. Always responsive. Always on target. From Digital marketing execution to Sales Enablement, Marketing, and sales alignment, B2B strategy, and Demand Gen Content.
Competitive Market Research
Knowing your competitors, customers, and stakeholders is crucial for effectively positioning brand. We employ proven methods like marketing audits, gathering customer feedback, conducting stakeholder interviews, and analyzing digital competition. This helps you stay aware of your challenges, make necessary adjustments, and achieve success.
Online Reputation Management
Clients do business with you based on how they perceive your brand or what they discover through your marketing channels online. That’s why managing your corporate and employer branding online reputation is a proactive process that helps you mitigate risks and improve what people find out about your business online.
Why Hire The Borenstein Group?
Proven Expertise & Experience
Over 20+ years of experience supporting Information Technology, Software, hardware, manufacturing, and management consulting for Defense and Aerospace, Cybersecurity, Supply Chain, SaaS, Cloud, and Data Centers.
Efficient Brand Integration Support
From strategy to website design to complete creative execution with high-impact public relations. No need to hire and try to manage three agencies at a time.
We help our clients achieve measurable growth and business outcomes by focusing on benchmarking and measuring core performance metrics.