Borenstein Group strategists began by analyzing the competitive landscape to identify and define key differentiators that gave Quadrint a leading edge. It quickly became apparent that Quadrint’s senior-level consultants offered proven expertise, and significant experience supporting intelligence agency missions. Borenstein strategists and creative team developed a compelling brand message that build upon the key strength. Messaging included brand pillars, mission and vision statements, as well as a sleek new logo and engaging tagline. The Borenstein team then generated content marketing items, including case studies and a capabilities pitch deck that detailed Quadrint’s past performance and outlined strategic positioning within the industry.
Borenstein Group’s digital design and development team utilized the latest advancements in responsive design and user interface to craft a high-tech website that effectively communicated Quadrint’s advanced technology solutions and industry experience. The sleek new website was implemented on a user-friendly content management system which enables Quadrint’s internal marketing associates to add or modify content the site at the touch of a button.