Fast-Growing Defense Intelligence Contractor Rebrands to Show its Prowess and Growth in Counter-Terrorism, Cyber Security, and Secure Communications
Borenstein Group Helps Envistacom, A Rising Star in the Defense Intelligence Community, Gain the Visibility it Deserves with a Competitive Digital Brand
Marketing Challenge
Envistacom is a privately held, fast-growing technology company that provides counterterrorism, cyber and communications solutions to U.S. and coalition partners in the aerospace, defense, and intelligence communities. Customers rely on Envistacom for innovative technology and subject-matter expertise to achieve their missions in identifying and defeating global threats. Envistacom is a trusted partner in protecting military, civilians and critical infrastructure around the world. Known for its prowess amongst the most discerning decision makers, Envistacom sought an agency partner that will help it communicate effectively and differentiate its value in the fiercely competitive marketplace. It chose the Borenstein Group as its agency partner.
Strategic Solution
Working in close collaboration with the Envistacom management team, Borenstein Group developed comprehensive branding services including website design and development, corporate capabilities videos, new corporate tagline, strategic messaging, marketing collateral, and market research services for the fast-growing defense intelligence contractor.
Results
Borenstein Group helped propel the fast-growing defense intelligence contractor for further growth in the competitive middle-market landscape. Moreover, it was recently announced that Envistacom has won an Award of Distinction at the 23rd Annual Communicator Awards, by the Academy of Interactive and Visual Arts for its digital rebranding in the category of Web Sites for Information Technology companies.
