Creative

Producing winning creative takes more than pretty pictures. At The Borenstein Group, we know how to uncover the niche needs of a target market, determine the essence of your brand’s unique sales proposition, and craft these into "the big idea." Read more

Strategic

We know how to quickly connect strategic discoveries to form actionable messaging, social media, thought leadership, public relations and events that produce scalable results. Read more

Accountable

If you’re not keeping score, how do you know if you’re winning? We know how to connect technology, messaging, and strategy into a powerful and measurable execution with the KPIs and analytics to help you achieve a higher measure of your success. Read more

Let’s Make Creativity a Science

Contact Us!

  • Government

    GoArmyEd - Borenstein helps recruit and retain US soldiers for higher learning via distance-learning education on-target, on-message, on-demand.

  • Business-to-Business

    TCI-- Borenstein helps Washington DC’s leading Voice Solutions Provider, with a total Re-Brand, interactive video testimonials, and a fully integrated social media campaign.

  • Business-to-Government

    STG International - Borenstein helps leading Human Capital contractor rebrand to Tier-1 Leadership with Interactive Web Site, Social Media and digital thought leadership.

Blog

  • Apps and The Science Of Mobile Marketing

    Posted May 14th, 2012 by admin with No Comments

    Quick – take a look around. How many people, right now, can you see using a mobile device? They may be walking and texting, surfing at the café, getting directions with GPS – or, they could be learning more about your business using your new mobile app. Today, brands must ...

  • Custom Design: Where the Value Lies

    Posted May 10th, 2012 by admin with No Comments

    In marketing, we all know that design comes at a price. And sometimes that price is hard to swallow. That is, until you see the real value of the work.
    As designers, we constantly come across websites that promise amazing logos for next to nothing, budget website templates that can be ...

  • Reach Out on LinkedIn

    Posted May 4th, 2012 by admin with No Comments

    Social Media isn’t a “thing.” It’s a movement – a mode of being. In fact, many marketers would argue that in today’s world, all media is social. With that in mind, it’s important to recognize that all social media is not the same. Facebook, Twitter, Google+, etc – they’re all ...

  • March of the Google Penguin

    Posted April 27th, 2012 by admin with No Comments

    Anyone who’s worked with SEO has probably groaned aloud with Google-grief at least once or twice. “Come on Google, what’s your deal? I gave you a 5% keyword ratio. I gave you HD video. What more could you want?” So far, effective SEO and SEM has required strategy, cleverness, trial ...

  • Video Speaks Volumes

    Posted April 25th, 2012 by admin with No Comments

    If seeing is believing, then video is a powerful evangelist. Why say it when you can show it, right? When it comes to B2B marketing, video is one of the most effective ways for businesses to communicate, connect and convert new customers.
    The fine minds at Direct Marketing News recently provided ...

Borenstein TV

  • Gal Borenstein, CEO Featured on CNN

  • Gal Borenstein, CEO on Fox Business News

  • TCI Uses Social Media Outreach

  • U.S. Navy Promotes Common Access Card

  • DISA Uses Multimedia to Communicate IT Policy